The business developer is a key actor in the activity of a company and its missions will have a strong impact on its performance.
The most important aspect of a business developer’s work is to create bonds with customers. If you like to talk, negotiate, convince people, if you are not afraid to talk with strangers, chances are you will become a good business developer.
Business developers, also called “sales”, are categorized into two categories, hunters and farmers.
Hunters are sharks. Their role is to do a lot of prospection, find new clients and close as many deals as possible.
Farmers’ role is more about creating and maintaining a strong relationship with customers on the long-term.
As an intern, you can be given various missions. Prospection often represent a great chunck of it, but it is not the only mission you could have to do. Here are some examples of tasks that can be assigned to you:
- Database creation with your customers’ data and information
- Prospection, calling and emailing
- Customer retention, deals follow-up and responsible for clients relationships
- Creation of quotations